Apple, F1 Streaming Reports Leave Future of ‘F1 TV’ Unclear
As Apple reportedly nears a $150 million per-year tie-up with Formula 1, U.S. subscribers to the motorsport’s…
Motorsports
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NASCAR Drafts off Hoops, Soccer Leagues With In-Season Challenge
NASCAR Cup Series begins its inaugural In-Season Challenge on Saturday, in which 32 drivers will compete in a…
Indy 500 Fans Use Record Amount of Data During Sellout Race
A sold-out crowd of roughly 350,000 fans at the 2025 Indianapolis 500 used a record amount of data on Verizon…
Indy 500’s First Sellout Since 2016 Comes With Controversy
UPDATE: Alex Palou, a 28-year-old Spaniard, prevailed at Indianapolis Motor Speedway Sunday to claim his…
Texas A&M’s Motorsports Marketing Strategy Hits Indy 500
If you find yourself this weekend asking if Felix Rosenqvist is an alum of Texas A&M (he’s not), you can…
Amazon Puts New Spin on NASCAR’s First Streaming Exclusive Race
Amazon Prime Video doesn’t intend to reinvent the wheel when it airs the first exclusively streaming NASCAR…
Opinion
From the Dance Floor to the F1 Track: Rethinking Sport Leadership
Today’s guest column is from professors John Cairney and Rick Burton. For years, corporate and sport…
Formula 1 Team Value 2024 Rankings
The 10 F1 teams are worth a total of $23.1 billion, according to data compiled by Sportico. Ferrari ranks…
Formula 1 to Add General Motors Team for 2026 Season
Formula 1 on Monday announced an agreement with General Motors and its Cadillac brand to join the race series…
Texas A&M Spent $160K on Aggies Branding for Two NASCAR Cars
Texas A&M University agreed to spend $160,000 to be the primary sponsor of Stewart-Haas cars at two NASCAR…
Joey Logano Wins Penske’s Third Straight NASCAR Cup Series Title
Team Penske is bringing home another title. Joey Logano is the new stock car racing champ after barely…
F1 Revenue Falls as Liberty Media Completes Split-Off of SiriusXM
Liberty Media, the company controlled by billionaire mogul John Malone that owns the Formula 1 racing circuit…
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