Think Quick: How Reaction Times Became Sports’ Hottest Stat
Sprinting fast is great. But what baseball coach Steven Cutter really wants to know is how quickly his…
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Opinion
NBA 2K Pushes Paid Contests for Casual Gamers With Few Guardrails
Take-Two Interactive’s basketball video game series NBA 2K is leaning into pay-to-enter contests through an…
Fan-Driven NIL Player Funding Platform Raises $6.25 MillionÂ
Fanstake recently raised $6.25 million in seed funding to continue building a platform that lets college…
Highlights With Soul: Why ‘Fan Edits’ Go Viral on TikTok
There’s no denying the power of a sports edit. Overtime chief growth officer Tom Weingarten remembers a…
Genius Tech Underpins Ad Targeting for Women’s Sports Fans
Seeking to capitalize on the boom in women’s sports viewership, Deep Blue Sports + Entertainment is launching…
YouTube TV’s March Madness Has Its Own Selection Committee
It’s hard to imagine March Madness before multiview, back when one needed to visit a bar or use multiple…
EA College Basketball Game Still Sidelined as Football Expenses Rise
Electronic Arts increased its investment in its renewed college football video game franchise Tuesday, saying…
X Outages Push NFL Free Agency News Watchers to Alt Sites
Many NFL fans seeking free agency updates from X (formerly Twitter) were forced to look elsewhere Monday…
Activision, EA Revive Video Game Rivalry in Virtual Skatepark
Activision confirmed Tuesday that it will release a remake of the skateboarding video games Tony Hawk 3 and…
Opinion
The Traditional Sport Mindset Can Be a Trap When Tech Advances
Today’s guest column is from professors John Cairney and Rick Burton. What’s the future hold for the…
NBA Teams Quietly Test LED Glass Court in All-Star Afterglow
A year after ASB GlassFloor’s debut during the 2024 NBA All-Star Weekend, the company has set up a temporary…
Hidden YouTube TV Feature Sees User ‘Surge’ During NFL Playoffs
One of YouTube TV’s most underrated features for sports fans has seen “a big surge” in popularity during this…
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