The Data Wars Hold a Lesson for ESPN’s New NFL Partnership
The recent tie-up between the NFL and ESPN, in which the league took a 10% stake in the sports media giant, contains a big unanswerable question: Will it ensure the…
The recent tie-up between the NFL and ESPN, in which the league took a 10% stake in the sports media giant, contains a big unanswerable question: Will it ensure the…
Genius Sports has locked up a deal with another top European soccer league. The London-based company has partnered with Serie A to deliver official data and streams to…
The NFL is receiving $94 million in Genius Sports stock for granting the data and analytics company two more years of exclusive play-by-play and gambling data to…
The NFL and Genius Sports reached a two-year extension for the London-based firm to continue as the exclusive distributor of real-time, official play-by-play and…
The NCAA will start selling data from its championship events to sportsbooks around the country, part of an expanded partnership between the college sports governing…
Seeking to capitalize on the boom in women’s sports viewership, Deep Blue Sports + Entertainment is launching a marketing product that uses artificial intelligence and…
Genius Sports stock surged 12% Tuesday on the New York Stock Exchange as a strong 2025 outlook from management overcame missing profit estimates by a wide margin for the…
Today’s guest op-ed author is Steve Bornstein, president, North America, of Genius Sports. I feel fortunate to have had a seat at the table for some of the most…
Genius Sports reported third quarter revenue of $120 million and net income of $0.05 a share, each of which beat Wall Street consensus, rallying shares up 20% at the…
As Advertising Week begins in New York, Genius Sports announced the launch of Fanhub, an omnichannel marketing platform geared specifically for brands to target sports…
Genius Sports has added Robert J. “Robbie” Bach to its board of directors, according to a press release. Bach began serving as an independent director on…
Heartened by the success of an Olympic rollout of new advertising tech called Trend Genius, social media platform X and Genius Sports expect to sell ad campaigns around…