Netflix Says Over 41M Watched Crawford Defeat Canelo
Netflix announced that its stream of the Canelo vs. Crawford event this past Saturday was seen by 41.1 million viewers around the globe over the course of the weekend, a…
TKO
$7.7 Billion UFC, Paramount Deal Ends Pay-Per-View Era
The Tiffany Network is entering the Octagon. Paramount and UFC announced a seven-year, $7.7 billion tie-up for U.S. rights Monday that will bring 30 Fight Nights and 13…
UFC Eyes Netflix as Paramount-Skydance Deal Nears Close
“Anything is possible,” is how Dana White recently characterized the UFC’s ongoing pursuit of a new media-rights deal, and while the head of the mixed martial arts…
Boxing on Traditional TV Gets Knocked Out
Top Rank Promotions, the outfit that supported the careers of Muhammad Ali, “Sugar” Ray Leonard and Manny Pacquiao, put on its last boxing event for ESPN on Saturday…
TKO-Backed Muhammad Ali Bill Aims to Shake Up Boxing World
U.S. Reps. Brian Jack (R-Ga.) and Sharice Davids (D-Kan.) on Wednesday introduced the Muhammad Ali American Boxing Revival Act, a bill that would create alternative…
Dana White Gets ‘Dream’ Netflix Deal for Canelo-Crawford Fight
At least one of UFC CEO Dana White’s dreams is about to become reality. Canelo Álvarez will face Terence Crawford in a Super Middleweight championship match in Las…
UFC, WWE Duck Trade War as TKO Raises 2025 Outlook
Tariffs and trade wars apparently mean little to TKO Group: The UFC and WWE parent posted better-than-expected first quarter earnings and raised its outlook for the year…
WWE Toy Price Hikes Loom as Mattel Warns of Tariffs
Price increases to at least some of Mattel’s best-selling toys are probably coming later this year as a result of Donald Trump’s tariffs, toymaker Mattel said Monday…
TKO Strikes Multiyear Deal With Meta for Fan Engagement
Mark Zuckerberg and Dana White are getting closer together. UFC has inked a multiyear deal with Meta Platforms to use the Facebook parent’s apps and tech to deepen…
Silver Lake Bets $1B Judge Won’t See Endeavor Value From UFC, WWE
Why would anyone pay a 30% premium for a stock destined to be cashed out at the lower price? It’s a question that could have a billion-dollar answer for Silver Lake…
Dana White Derided Boxing for Years. Now He Is Ready to Sell It.
NEW YORK — UFC chief executive officer Dana White spent hours Wednesday afternoon extolling the business potential of modern boxing—the very sport he has repeatedly…
Dana White Says FBI Director Wants UFC to Train Agents
Current FBI director Kash Patel brought up the topic of the UFC training FBI agents over a meal with UFC president and CEO Dana White ahead of Patel suggesting to field…
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